Inside the Olympics

If Gabby Douglas were the proxy, would the social effect of the Olympics be a 38x lift factor since Beijing 2008? 

Cost of the opening and closing ceremonies of the 2012 Olympics

Biggest losers of the Olympics so far.

Size does matter. Usain Bolt earns Gold and WR in shortest stride count for the 100M. 

Well over a century later and 100m sprinters have only gotten faster by 2.73 seconds.

Guatamala makes history this weekend with first-ever medal. How many others have never medaled in the Olympics?  http://ow.ly/cKZLc 

Oscar Pistorius. 400 Meters. 45.44 Seconds. Making a Big, Bold, Global Statement. 

Women’s 100m Sprint World and Olympic Records

Controversial or not, NBC Universal touts 4x lift in live video stream since Beijing Games. 

Olympians Take a Bite Out of Their Gold. Decorated Olympians now nibble their medals as a treat for cameras.  But in the past it was a practice to check metal the authenticity of gold, silver and bronze.

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London Left in the Dust. The Olympic Park is bubbling with energy and people but 1.5 million workers have left the city to avoid the congestion associated with the Games. The city has been feeling a bit like a ghost town.

Team USA Wins Team Gold in Gymnastics, First in 16 Years.